1. THE JUNGLE BOOK II
This press book was bound with a cover made of a special paper containing seeds. As we watered it, after a couple of weeks, the seeds began to grow and turned the piece into a real jungle book.
Gold Lion | DirectThe One Show 2004
Club de Creativos 2004
CDC de Oro
El Sol | San Sebastián
Sol de Oro
New York Art Directors Club 2004
2. THE GOOD OLD NAUGHTY DAYS
When movies didn´t even speak yet, the pornographic genre already existed. «The good old naughty days» is a unique document that gathers quite a few forbidden films from the 20´s and the 30´s. For the launch, this piece that has to be undressed, have its legs opened and touched, was created.
Sol de Oro | PrintClub de Creativos 2004
Selected | Direct Marketing
3. HOME ON THE RANGE
“Home on the range” tells the adventures of tree cows living on a range trying to save it from ruin. That is why the pressbook is a milk carton which contains all the information that journalists need for their opinion about this movie to grow healthy and strong.
Bronce | Marketing Directo