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Some Pressbooks

MATE PRODUCCIONES / DISNEY BUENAVISTA

1. THE JUNGLE BOOK II

This press book was bound with a cover made of a special paper containing seeds. As we watered it, after a couple of weeks, the seeds began to grow and turned the piece into a real jungle book.


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somepressbooks6

Cannes Lions 2003
Gold Lion | DirectThe One Show 2004
Silver Pencil

Club de Creativos 2004
CDC de Oro

El Sol | San Sebastián
Sol de Oro

New York Art Directors Club 2004
Selected

2. THE GOOD OLD NAUGHTY DAYS

When movies didn´t even speak yet, the pornographic genre already existed. “The good old naughty days” is a unique document that gathers quite a few forbidden films from the 20´s and the 30´s. For the launch, this piece that has to be undressed, have its legs opened and touched, was created.


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El Sol/San Sebastián 2004
Sol de Oro | PrintClub de Creativos 2004
Selected | Direct Marketing

3. HOME ON THE RANGE

“Home on the range” tells the adventures of tree cows living on a range trying to save it from ruin. That is why the pressbook is a milk carton which contains all the information that journalists need for their opinion about this movie to grow healthy and strong.


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Epica Awards 2005
Bronce | Marketing Directo